Laurent Binetti to take charge as chief commercial officer at CEVA Logistics

August 29, 2018: CEVA Logistics has appointed Laurent Binetti as the new chief commercial officer. He will join the company as of 1 September, 2018.

He will be based at the CEVA Logistics head office in Baar, Switzerland and will also be part of the executive board.

After starting his career in the retail industry, Binetti subsequently spent more than 20 years with Dell, where he held several senior commercial positions in Switzerland and the UK with an EMEA scope. Lately, he has led several start-up initiatives, helping young entrepreneurs to structure their go-to-market strategies. He holds an MBA from the University of Neuchatel, Switzerland.

Binetti brings a wealth of experience in developing and managing different sales channels, from small enterprises to leading global multinationals. “We are very happy to have Laurent with us and we warmly welcome him to CEVA Logistics. He will bring different and exciting views on how to bring our commercial and business development activities to the next level,” said Xavier Urbain, CEO of CEVA Logistics.