Indian Transport & Logistics
Supply Chain

LogiNext drives logistics transformation for Thailand’s Cp Axtra

LogiNext implementation is catalysing improvements in delivery operations and customer experience for its brands Makro & Lotus's.

LogiNext drives logistics transformation for Thailand’s Cp Axtra
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The AI-based global logistics automation platform LogiNext announced the digital transformation attempts in Southeast Asia through their partnership with Cp Axtra, operator of Thailand’s leading wholesaler Makro and leading retailer Lotus’s.

LogiNext implementation is catalysing improvements in delivery operations and customer experience for Makro & Lotus’s. Specifically, improvements in order assignment, fleet management, trip planning, routing, picking & packing, order visibility and comprehensive analytics & insights, are helping streamline the overall supply chain operations for Makro & Lotus’s. This will help Cp Axtra efficiently scale their volumes going forward.

With its mission to become the number one B2B and B2C retailer in Asia, combining both online and offline world, in order to fulfill customers’ daily needs with technology, innovation and operational excellence; together with people and partners in a sustainable way, Cp Axtra is committed to working with the best technological partners to enhance customers’ experiences seamlessly through its omni-channel platforms.

"Cp Axtra's relentless focus on their customers and their strategic approach to delivery process optimisation augur perfectly well in the context of what our platform solves for them.” said Dhaval Thanki, vice president - APAC & MEA, LogiNext. “LogiNext helps Makro and Lotus's businesses take full advantage of the latest and greatest in logistics technology for constantly improving their customer experience, reducing delivery costs, and driving growth," he added.

"LogiNext provides an end-to-end logistics automation solution that helps us make our delivery operations very efficient," said Paul Stephen Howe, group chief information technology officer, Cp Axtra Public Company Limited. "With LogiNext enabled digitization and real-time visibility into our logistics operations, we are able to provide seamless shopping experiences to our customers, while bridging the online and offline worlds," he added.

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