Page 23 - ITLN May June 2023 Magazine

Packaging matters
New technology deployed in preserving
and packing perishable shipments With passive solutions in
is another area that has seen a sea packaging now getting accepted
of innovations take place, especially by the trade and with the advent
post-pandemic. of a new start-up culture that
Sakthivarman added, “New embraces this technology, the
technologies such as phase change growth of perishable logistics is
materials or PCM-based packing are
available along with the old method bound to happen.
of packaging with dry ice and shipper Pranav Malik
box. This latest technology enables WIZ Freight
temperature-controlled storage,
real-time monitoring, and tracking,
data analytics, autonomous vehicles, perishable logistics is bound to happen. technology-led innovations like fuel-
and blockchain technology. These The active and passive solutions help free refrigeration systems, carrier
innovations help maintain the freshness in maintaining the temperature of the and cartridges, integrated freezers,
and quality of perishable items perishable and time-sensitive products and asset monitoring systems which
throughout transportation, increasing until the shipment is executed and enable the transportation of perishables
efficiency and lowering expenses.” reaches the destination.” without wastage or spoilage, especially
Pranav Malik, Associate Director, in summer months and plan their
Food and FMCG, WIZ Freight says, “With Can technology smoothen out the shipment journey.
passive solutions in packaging now edges? In the perishables business,
getting accepted by the trade and with Faced with high demand and wastage maintaining the temperature is
the advent of a new start-up culture that worries, cold chain companies crucial. By implementing digitisation,
embraces this technology, the growth of have now turned to a gamut of and inventory management, the

21
www.itln.in May - June 2023